In the ever-evolving landscape of alternative music, few songs have managed to maintain their relevance and popularity quite like Gorillaz’s hit single “Feel Good Inc.” Released in 2005 as part of their second studio album, Demon Days, this song has become an anthem for a generation, capturing the essence of the mid-2000s while delivering a message that still resonates today. With its unique blend of funk, rock, and hip-hop, “Feel Good Inc.” showcases the band’s versatility and creativity, solidifying their place in music history.
Making of a Classic
“Feel Good Inc.” was born from the creative minds of Gorillaz, a virtual band formed by musician Damon Albarn and artist Jamie Hewlett. The band’s concept of blending music and visual art through animated characters was innovative and set them apart from their contemporaries. With Demon Days, Gorillaz sought to push boundaries further, exploring darker themes and experimenting with different genres.
“Feel Good Inc.” stands out as a highlight of the album, thanks to its infectious beat and memorable lyrics. The song features a collaboration with legendary hip-hop group De La Soul, whose energetic rap verse adds depth and dimension to the track. The distinctive bass line, provided by session musician Jason Cox, serves as the backbone of the song, driving its rhythm and giving it a distinctive groove.
Thematic Depth and Social Commentary
While “Feel Good Inc.” is undeniably catchy, it’s the song’s social commentary that sets it apart from other tracks of its time. The lyrics and music video paint a satirical picture of a society obsessed with materialism, consumerism, and instant gratification. The band uses the metaphor of a “Feel Good” corporation to illustrate the dark side of capitalism and the hollow pursuit of happiness through material possessions.
The song opens with the lines, “City’s breaking down on a camel’s back / They just have to go ’cause they don’t know whack.” These words set the tone for the rest of the track, highlighting the disillusionment and decay of modern society. The chorus, with its repetitive “Feel good” mantra, serves as a stark contrast to the verses, emphasizing the superficiality of the consumerist lifestyle.
The music video, directed by Jamie Hewlett and Pete Candeland, further reinforces the song’s themes. It features the band’s animated members floating in a dystopian city, surrounded by towering structures and flying windmills. The imagery of 2D, the band’s lead vocalist, trapped in a towering skyscraper, symbolizes the isolation and emptiness that can come with chasing material success. The juxtaposition of the joyful chorus and the bleak visuals creates a powerful statement on the state of modern society.
Musical Brilliance
Musically, “Feel Good Inc.” is a masterpiece. The song seamlessly blends different genres, creating a sound that is both unique and timeless. The track opens with a haunting laugh and a melodic guitar riff, setting the stage for the bass line that carries the song forward. Damon Albarn’s vocals, characterized by a mix of melancholy and sarcasm, perfectly complement the song’s tone and message.
The addition of De La Soul’s rap verse adds another layer of complexity to the track. Their energetic delivery contrasts with Albarn’s laid-back vocals, creating a dynamic interplay that keeps the listener engaged. The lyrics of the rap verse further delve into the theme of consumerism, with lines like “Don’t stop, get it, get it / We are your captains in it.” This collaboration between Gorillaz and De La Soul highlights the band’s willingness to experiment and push boundaries, resulting in a song that is both musically rich and thematically profound.
The Enduring Legacy of “Feel Good Inc.”
Nearly two decades after its release, “Feel Good Inc.” continues to be a fan favorite and a staple in Gorillaz’s discography. The song’s enduring popularity can be attributed to its catchy melody, thought-provoking lyrics, and innovative sound. It has been covered and remixed by numerous artists, further cementing its status as a classic in alternative music.
The success of “Feel Good Inc.” also paved the way for Gorillaz to explore new musical territories and collaborate with a diverse range of artists. The band’s willingness to experiment and blend different genres has kept their music fresh and relevant, attracting new listeners while retaining their original fan base.
In 2024, “Feel Good Inc.” has experienced a resurgence in popularity, thanks in part to its presence on various streaming platforms and social media. The song has been featured in countless playlists, TikTok videos, and online discussions, introducing it to a new generation of music lovers. Its message of caution against the pitfalls of consumerism and materialism remains as relevant today as it was in 2005, resonating with listeners who are increasingly aware of the impact of capitalism on society and the environment.
“Feel Good Inc.” by Gorillaz is more than just a hit single; it’s a cultural phenomenon that has left an indelible mark on the music industry. Its unique blend of genres, coupled with its incisive social commentary, makes it a timeless track that continues to captivate audiences. The song’s enduring popularity is a testament to the band’s creativity and vision, as well as the universal appeal of its message.
Whether you’re a longtime fan of Gorillaz or a newcomer to their music, “Feel Good Inc.” is a song that deserves a place in your playlist. Its catchy tune and thought-provoking lyrics make it a perfect example of how music can entertain and inspire simultaneously. As the world continues to grapple with the challenges of consumerism and capitalism, “Feel Good Inc.” serves as a reminder to seek genuine happiness and fulfillment beyond material possessions.
