DRIFT

Coldplay, one of the world’s most famous bands, is known not just for their chart-topping hits but also for their dedication to philanthropy and fostering local communities. Earlier this year, the band brought a wave of excitement to Frome, Somerset, when they rehearsed their Glastonbury headline set at the Cheese and Grain, a beloved local music venue. But their connection to Frome didn’t end there. In a remarkable show of gratitude and community spirit, Coldplay donated £14,000 to support local young musicians, ensuring their visit would leave a lasting impact on the town.

The Cheese and Grain: A Venue with a Mission

The Cheese and Grain, located in the heart of Frome, is no ordinary music venue. Owned and operated by the local community, it serves as a hub for creativity, entertainment, and inclusivity. Its mission isn’t to generate profits but to create a thriving space for music and arts that uplifts the local community. This ethos resonated deeply with Coldplay, whose global success hasn’t distanced them from grassroots values.

Cheese and Grain Director Steve MacArthur reflects on Coldplay’s visit with admiration, noting that the band was genuinely interested in the venue’s community-focused operations.

“They’re genuinely nice guys and they were very interested in what we do. The fact that we’re a venue with a difference, owned by the local community and serving the local community.”

For Coldplay, the Cheese and Grain’s mission aligned perfectly with their belief in the transformative power of music.

Rehearsing for Glastonbury at the Cheese and Grain

Ahead of their headline performance at Glastonbury Festival, Coldplay chose the Cheese and Grain as their rehearsal space. This decision, though unexpected, highlighted the band’s preference for intimate, character-filled venues that prioritize music over glamour. The local community buzzed with excitement, and Frome became a focal point of media attention.

Their choice of the Cheese and Grain underscores the venue’s appeal not only as a performance space but also as a creative haven. Its atmosphere, steeped in authenticity and community spirit, provided the perfect environment for Coldplay to refine their performance.

Coldplay’s £10,000 Donation to Young People Frome

As a gesture of gratitude for the hospitality and inspiration they received, Coldplay donated £10,000 to Young People Frome, a charity that runs a free music development programme for 12 to 18-year-olds. This initiative offers young musicians access to resources, mentorship, and opportunities that might otherwise be unavailable.

The donation will fund professional studio recording sessions, enabling aspiring artists to experience the creative process in a professional environment. This opportunity is invaluable for young musicians, giving them not only practical skills but also the confidence to pursue their dreams.

Raves from the Grave: Signed Records for a Cause

Coldplay also made a surprise visit to Frome’s iconic record store, Raves from the Grave, where they signed every CD and vinyl copy of their music in the shop. These autographed items were raffled, raising an additional £4,000 for local initiatives. This thoughtful act not only thrilled fans but also reinforced the band’s commitment to supporting the community.

The collaboration between Coldplay and Raves from the Grave exemplifies how the band’s fame can be leveraged for grassroots causes. By engaging directly with local businesses and fans, Coldplay created a ripple effect of goodwill and excitement.

The Impressionist on Frome’s Young Musicians

For the young musicians in Frome, Coldplay’s generosity represents more than just financial support—it’s a validation of their potential. Access to professional recording equipment and mentorship can be transformative, opening doors to opportunities that might otherwise seem out of reach.

The program also fosters connection and creativity among young artists, creating a pipeline of talent that will enrich Frome’s cultural landscape for years to come. By investing in the next generation, Coldplay has ensured that their potential mark on the town will be felt long after their visit.

Why Coldplay’s Contribution Matters

Coldplay’s actions in Frome are a reminder of the power of artists to uplift communities. At a time when funding for the arts is increasingly limited, initiatives like theirs are crucial for preserving and nurturing local talent.

Promoting Grassroots Music: Coldplay’s support underlines the importance of community-driven venues like the Cheese and Grain. Their donation serves as a call to action for other successful artists to invest in grassroots music.

Inspiring Young Musicians: For the beneficiaries of Young People Frome’s program, Coldplay’s involvement is a source of inspiration. It shows that even the biggest stars value the contributions of local talent.

Boosting Local Economy: The band’s visit brought significant attention to Frome, benefiting local businesses like Raves from the Grave and enhancing the town’s reputation as a cultural hotspot.

Coldplay’s Broader Philanthropy

Coldplay’s actions in Frome are part of a larger pattern of giving. Over the years, the band has supported numerous causes, from environmental initiatives to global poverty alleviation. Their Music of the Spheres World Tour emphasized sustainability, with eco-friendly practices like reusable wristbands and energy-generating dance floors.

This commitment to using their platform for good reflects the ethos of a band that sees success not as an end in itself but as a means to create positive change.

The Role of Community Venues in Music Culture

The Cheese and Grain exemplifies the vital role that community venues play in the music ecosystem. These spaces provide a platform for emerging artists, foster local culture, and bring people together through shared experiences. Without them, many musicians would struggle to find opportunities to perform and grow.

Coldplay’s support for the Cheese and Grain highlights the need to protect and invest in such venues. Their contribution serves as a reminder that the music industry thrives when artists, venues, and communities work together.

Looking Ahead: A Legacy of Music and Community

Coldplay’s visit to Frome was more than just a headline—it was a moment that brought the community together, sparked excitement, and created lasting opportunities. The band’s generosity has set a precedent for how successful artists can give back, using their influence to support the next generation of musicians.

For the Cheese and Grain, Young People Frome, and the entire town of Frome, Coldplay’s actions are a testament to the power of music to inspire, connect, and transform. Their story serves as a beacon for artists, reminding us all of the responsibility—and the joy—of giving back.

Coldplay’s headline rehearsal at the Cheese and Grain and their subsequent generosity have left an indelible mark on Frome. By supporting local musicians, championing community venues, and engaging with fans on a personal level, they have reinforced their reputation as not just global superstars, but as artists who care deeply about the power of music to make a difference.

Frome will undoubtedly cherish this chapter in its history—a time when a world-famous band brought the spotlight to a small Somerset town and proved that the biggest stars often shine brightest when they illuminate others.

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