Diptyque, the renowned French bespoke fragrance brand, is set to bring its Orphéon Jazz Club pop-up experience to New York City from February 21 to 23, 2025, at 21 Greene Street in SoHo. Known for crafting exquisite scents that evoke memories, emotions, and artistry, Diptyque’s upcoming event is designed to immerse visitors in a multi-sensory journey that bridges the world of fragrance and jazz.

The event will be an intimate homage to the golden age of Parisian jazz clubs, paying tribute to the rich cultural and artistic atmosphere that inspired Orphéon, one of Diptyque’s most celebrated fragrances. With a carefully curated blend of haute scents, live jazz music, and an evocative ambiance, this three-day experience aims to transport guests back in time to a bygone era of sophistication and artistic expression.

For fragrance enthusiasts, jazz lovers, and those who appreciate immersive luxury experiences, Diptyque’s Orphéon Jazz Club promises to be an unmissable event. Here’s what visitors can expect from this highly anticipated pop-up in the heart of New York City.

Orphéon: A Fragrance Rooted in Parisian Nostalgia

At the heart of the event lies Orphéon, Diptyque’s iconic fragrance that serves as a love letter to the jazz-filled Paris of the 1960s. The scent is inspired by a legendary bar that once stood next to Diptyque’s original boutique at 34 Boulevard Saint-Germain. This beloved establishment was a gathering place for artists, musicians, and intellectuals, embodying the creative energy and bohemian spirit of the time.

The fragrance itself captures this atmosphere through a warm and elegant composition of cedarwood, tonka bean, and juniper berries, mingled with a soft floral undertone. It evokes the velvety haze of a Parisian jazz club, where wood-paneled walls absorb the melodies of saxophones, and the air is filled with the scent of fine spirits and elegant perfumes.

By recreating the essence of Orphéon through a full-scale immersive experience, Diptyque invites visitors to step into a world where music, scent, and ambiance seamlessly blend, echoing the creative vibrance of 1960s Paris.

A Multi-Sensory Jazz Club Experience

The Orphéon Jazz Club pop-up is not just a fragrance showcase—it is an experiential journey designed to engage all the senses. The event will feature a thoughtfully curated program that allows attendees to see, hear, touch, and, most importantly, smell the essence of Diptyque’s Orphéon fragrance.

Live Jazz Performances

To honor the musical inspiration behind Orphéon, Diptyque will host live jazz performances throughout the three-day event. Guests will be able to enjoy the soulful sounds of a live jazz band, featuring saxophonists, pianists, and vocalists who capture the mood of a classic Parisian jazz club.

The presence of live music enhances the nostalgic and atmospheric quality of the event, allowing attendees to feel as if they’ve stepped into an elegant Parisian nightspot, where music and culture intertwine effortlessly.

Fragrance Discovery and Exclusive Offerings

The Orphéon Jazz Club pop-up will provide guests with an interactive journey through Diptyque’s world of perfumery.

• Guided Scent Experiences: Guests can participate in fragrance workshops where they’ll explore the individual notes of Orphéon and learn about the artistry behind Diptyque’s perfume-making process.

• Exclusive Product Offerings: The event will also feature limited-edition Diptyque products available exclusively at the pop-up. These may include collector’s edition Orphéon bottles, scented candles, and elegant gift sets curated specifically for the occasion.

• Personalized Fragrance Consultation: Attendees can engage with Diptyque fragrance experts to discover their signature scent and receive personalized recommendations from the brand’s extensive olfactory collection.

Evocative Set Design and Immersive Ambiance

To create an authentic jazz club atmosphere, the pop-up will be designed to resemble a vintage Parisian nightspot, complete with:

• Dim, warm lighting that mirrors the glow of candle-lit jazz lounges.

• Rich, wooden interiors that reflect the iconic aesthetic of 1960s Paris.

• Elegant, Art Deco-inspired decor that pays homage to the stylish and bohemian era of post-war France.

Each of these elements works in harmony to immerse visitors in a world of elegance, nostalgia, and artistry, ensuring that the sights, sounds, and scents of the Orphéon Jazz Club resonate deeply with guests.

An Exclusive Event for Fragrance and Jazz Enthusiasts

Diptyque’s Orphéon Jazz Club is designed to be an intimate and exclusive experience. Given the high demand for the brand’s immersive events, reservations are required to attend.

How to Secure Your Spot

• Reservations for the event are now open and can be made via Diptyque’s official website.

• Spaces are limited, and due to the high level of interest, slots are expected to fill up quickly.

This pop-up is a rare opportunity for fans of luxury fragrances, jazz music, and immersive experiences to engage with Diptyque in a completely unique way.

The Significance of the Orphéon Experience in Today’s World

At a time when experiential luxury is becoming increasingly important, Diptyque’s Orphéon Jazz Club demonstrates the brand’s ability to go beyond traditional retail and create meaningful, sensorially rich experiences.

By merging fragrance, music, and storytelling, Diptyque taps into the emotional connections that people form with scent and sound. Just as a jazz melody can evoke deep nostalgia, a single note in a fragrance can transport someone to another time and place.

In curating an event that celebrates artistry, history, and sensory pleasure, Diptyque invites attendees to not just wear a fragrance but to experience it in an immersive, unforgettable way.

An Unmissable Celebration of Fragrance and Music

With its rich blend of history, culture, and artistry, the Orphéon Jazz Club pop-up is set to be one of the most captivating luxury events of the year. For three days in February 2025, Diptyque will bring the soul of a Parisian jazz club to New York City, offering guests a multi-sensory journey through fragrance and music.

Whether you are a devoted Diptyque collector, a jazz aficionado, or someone who appreciates immersive experiences, this event promises to enchant, inspire, and transport you to another era.

Reserve your spot now and step into a world where scent, sound, and ambiance harmonize in perfect rhythm—just as they did in the legendary Orphéon of 1960s Paris.

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