In a celebration of Canadian culture, heritage, and style, Drake’s OVO (October’s Very Own) has teamed up with Sherwood, a legendary Canadian hockey equipment manufacturer, for a Winter 2025 collaboration. The result? A fashion-forward capsule that honors the sport of hockey while seamlessly blending it with OVO’s signature streetwear aesthetic. This collaboration is more than just a nod to Canada’s national pastime—it’s a celebration of the country’s identity, marrying sports and style in a way that feels both nostalgic and modern.

From vintage-inspired jerseys to cozy off-ice apparel, the collection captures the essence of hockey culture while incorporating OVO’s unmistakable brand DNA. Let’s take a deep dive into the collaboration, exploring its inspiration, key pieces, and cultural significance.

The Heritage of Sherwood: A Hockey Icon

Sherwood has been synonymous with hockey for over 70 years. Founded in 1949 in Sherbrooke, Quebec, the company quickly became one of the most trusted names in hockey equipment. Sherwood’s wooden sticks were once the gold standard for NHL players, and even as the game evolved to composite materials, the brand’s legacy endured. For many Canadians, Sherwood represents not just hockey gear but also the sport’s deep cultural roots.

By teaming up with Sherwood, OVO is tapping into a brand that resonates deeply with hockey fans and Canadians at large. This partnership represents a meeting of old-school authenticity and contemporary streetwear cool.

OVO’s Role in Canadian Streetwear

Drake’s OVO has grown from a music-driven merch line into a full-fledged lifestyle brand, representing Toronto and Canadian culture on the global stage. Known for its owl logo and minimalist designs, OVO has successfully bridged the gap between hip-hop culture and high-end streetwear. Collaborating with Sherwood allows OVO to pay homage to Drake’s Canadian roots while introducing hockey culture to a broader audience.

For OVO, this partnership isn’t just about making clothes—it’s about storytelling. The collection celebrates the gritty, cold, and communal spirit of hockey, highlighting its parallels to the resilience and pride found in Canadian identity.

The Hockey Capsule: Key Pieces

The OVO x Sherwood Winter 2025 collaboration consists of a mix of on-ice inspired pieces and off-ice apparel that works as a cohesive collection. Here are the standout items:

Vintage-Inspired Hockey Jerseys

No hockey capsule would be complete without a jersey, and this collection delivers. Sherwood’s classic hockey jersey silhouette is reimagined with OVO branding, including embroidered owl logos, subtle gold accents, and “October’s Very Own” script across the chest. Available in traditional colorways like black, white, and red, these jerseys pay homage to vintage hockey styles while remaining fashion-forward.

Wool Varsity Jackets

The wool varsity jacket is a staple of Canadian winter fashion, and the collaboration’s take on it is nothing short of iconic. Made with premium materials, the jacket features Sherwood patches on the sleeves and an oversized OVO owl logo on the back. Gold piping along the cuffs and collar adds a touch of luxury, making it a standout piece for hockey fans and streetwear enthusiasts alike.

Padded Parkas

Designed for the harsh Canadian winters, the collection includes heavyweight padded parkas that combine utility with style. The parkas feature a water-resistant shell, faux fur-lined hoods, and a blend of Sherwood’s rugged aesthetic with OVO’s sleek design. Available in black, navy, and hunter green, these parkas are perfect for braving the elements in style.

Graphic Hoodies and Crewnecks

The off-ice portion of the collection includes a range of cozy hoodies and crewnecks adorned with hockey-inspired graphics. One standout design features a retro Sherwood hockey stick with the OVO owl perched on it, underscoring the collaboration’s playful yet refined tone. These pieces come in neutral tones like heather gray and cream, as well as bolder options like crimson and cobalt blue.

Toques and Beanies

No Canadian winter outfit is complete without a toque. The collection includes knitted beanies featuring dual branding, with the OVO owl and Sherwood logo stitched into the fold. These accessories are available in versatile colors like black, gray, and burgundy.

Hockey Accessories

The capsule wouldn’t be complete without nods to hockey equipment. OVO and Sherwood have collaborated on a limited-edition hockey stick featuring a sleek black-and-gold design, as well as a premium leather hockey bag that blends functionality with luxury. While these items are geared toward collectors and enthusiasts, they further cement the collaboration’s authenticity.

Design Philosophy: Where Hockey Meets Streetwear

The design of the OVO x Sherwood collection is rooted in the shared values of both brands: quality, heritage, and functionality. The collection’s pieces are versatile, designed to appeal to hockey fans, streetwear aficionados, and anyone looking for stylish winter gear.

What makes this collaboration particularly special is its ability to blur the lines between on-ice performance and off-ice fashion. Sherwood’s classic hockey aesthetic is seamlessly integrated with OVO’s clean, minimalist approach, resulting in a collection that feels cohesive and fresh. Whether you’re heading to a game or strolling through a city winter, these pieces work in any setting.

Cultural Significance: Celebrating Canadian Identity

Hockey is more than just a sport in Canada—it’s a cultural institution. From backyard rinks to packed NHL arenas, hockey represents a shared experience that unites Canadians from all walks of life. The OVO x Sherwood collaboration taps into this collective identity, celebrating the resilience, toughness, and camaraderie that hockey embodies.

For Drake and OVO, this collaboration is also deeply personal. As a proud Torontonian, Drake has often used his platform to showcase his love for Canada, from repping the Toronto Raptors to infusing his music with Canadian slang and references. The Sherwood collaboration is yet another way for OVO to connect with its roots while elevating Canadian culture on the global stage.

Sustainability and Innovation

The OVO x Sherwood collaboration also considers sustainability, a growing priority for both brands. Sherwood has taken steps to modernize its manufacturing processes, using eco-friendly materials and reducing waste. OVO, too, has been incorporating more sustainable practices into its collections, ensuring that the pieces are not only stylish but also environmentally conscious.

By focusing on durability and timeless design, the collection encourages consumers to invest in quality pieces that will last for years, rather than chasing fleeting trends. This approach aligns with the broader movement toward sustainable fashion, making the collection as forward-thinking as it is nostalgic.

Styling the Collection

The versatility of the OVO x Sherwood collection makes it easy to incorporate into your wardrobe. Here are a few ideas:

Game Day Look

Pair the vintage-inspired hockey jersey with slim-fit jeans and white sneakers for a casual yet elevated outfit. Add a toque for extra warmth.

Winter Streetwear

Layer the varsity jacket over a graphic hoodie and complete the look with tapered joggers and chunky boots. This outfit strikes the perfect balance between sporty and stylish.

Outdoor Ready

Combine the padded parka with thermal leggings and waterproof boots for a practical yet fashionable ensemble. The parka’s sleek design ensures you stay warm without sacrificing style.

Collector’s Statement

For a bold statement, carry the limited-edition hockey stick and leather bag as part of your look. These accessories are as much about storytelling as they are about functionality.

The Future of Hockey-Inspired Fashion

The OVO x Sherwood Winter 2025 collaboration is part of a growing trend of brands using sports heritage as a source of inspiration for fashion. Hockey, in particular, offers a wealth of aesthetic and cultural touchpoints, from vintage jerseys to rugged winter gear. As brands continue to explore the intersection of sports and fashion, collaborations like this one set the standard for how to do it authentically.

Moreover, this partnership signals a broader shift in how Canadian culture is represented on the global stage. By blending hockey’s rich history with OVO’s modern sensibilities, the collection positions Canadian style as both distinctive and influential.

Impression

The OVO x Sherwood Winter 2025 collaboration is a masterclass in blending heritage, style, and functionality. By drawing on the authenticity of Sherwood’s hockey legacy and the cultural cachet of OVO, the collection celebrates Canada in a way that feels fresh and relevant. From the ice rink to the streets, these pieces embody the spirit of hockey while offering a modern twist on classic Canadian style.

Whether you’re a die-hard hockey fan, a streetwear enthusiast, or simply someone looking for high-quality winter apparel, this collection has something for everyone. With its thoughtful design, cultural significance, and emphasis on quality, the OVO x Sherwood capsule is poised to become a defining moment in Canadian fashion.

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