DRIFT

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Privacy Policy

Last Updated: October 4, 2025

Introduction

Welcome to DRYPHT (“we,” “us,” or “our”). This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website https://drypht.co (the “Site”).

By using our Site, you agree to the terms outlined in this Privacy Policy.

Information We Collect

1. Information You Provide

We may collect personal information you voluntarily provide, including:

  • Contact Information: Name, email address (e.g., when subscribing to our newsletter or contacting us).

  • Inquiries: Any information you submit via contact forms or email.

2. Information Collected Automatically

When you visit our Site, we automatically collect certain data, such as:

  • Usage Data: Pages visited, time spent, links clicked, referring websites.

  • Device Information: Browser type, operating system, device type.

  • IP Address & Location: Your IP address and approximate location.

  • Cookies & Tracking: As explained below.

How We Use Your Information

We use your information for the following purposes:

  • Content Delivery: Improve website content and user experience.

  • Communication: Respond to inquiries and support requests.

  • Newsletter: Send updates if you subscribe (with an opt-out option).

  • Analytics: Monitor traffic and site performance (via Google Analytics).

  • Advertising: Show relevant ads and measure campaign performance.

  • Security: Prevent fraud, abuse, and unauthorized access.

Information Sharing

We Do Not Sell Data

We never sell, rent, or trade your personal information to third parties.

We May Share Data With

  • Google Analytics & Google Ads: For analytics and advertising.

  • Service Providers: Hosting, email services, CDN, and related vendors.

  • Legal Authorities: When required by law or to protect rights and safety.

Google Ads & Remarketing

We use Google Ads remarketing to show ads to users who previously visited our website.

  • How It Works: Google and other vendors use cookies to serve ads based on past visits.

  • Custom Audiences: Created based on your interactions with our content.

How to Opt Out of Remarketing

Cookies & Tracking Technologies

We use cookies to enhance your browsing experience.

  • Essential Cookies: Required for site functionality and security.

  • Analytics Cookies (Google Analytics):

    • _ga, _gid → Identify users (2 years / 24 hours).

    • _gat → Monitor server requests (1 minute).

  • Advertising Cookies (Google Ads):

    • gac, conversion_tracking → Track conversions (90 days).

    • _gads, googleads → Serve targeted ads (up to 2 years).

Managing Cookies: Control cookies via browser settings or opt-out links in the Remarketing section.

Data Retention

We retain data for the following durations:

  • Google Analytics Data: 26 months from last activity.

  • Google Ads Data: Up to 38 months (per Google settings).

  • Newsletter Subscriptions: Until you unsubscribe.

  • Contact Inquiries: Up to 2 years.

Your Privacy Rights

General Rights

  • Access: Request access to your data.

  • Correction: Request corrections.

  • Deletion: Request deletion.

  • Opt-Out: Unsubscribe from communications.

Advertising Rights

  • Opt-out of Personalized Ads and Remarketing anytime.

How to Exercise Rights

Regional Privacy Rights

For California Residents (CCPA)

  • Right to know what data we collect.

  • Right to request deletion.

  • Right to opt-out of data sale (we do not sell data).

  • Right to non-discrimination.

For European Union Residents (GDPR)

  • Right to access, correct, delete, or transfer your data.

  • Right to withdraw consent anytime.

  • Right to lodge a complaint with your local authority.

Security Measures

We use industry-standard measures to protect your data:

  • HTTPS Encryption: Secure transmission of data.

  • Access Controls: Restricted access on a need-to-know basis.

  • Security Updates: Regular updates to software and systems.

⚠️ However, no online system is 100% secure, and we cannot guarantee absolute protection.

Children’s Privacy

Our Site is not intended for children under 13 years old. We do not knowingly collect their personal data. If we become aware, we will delete it immediately.

International Data Transfers

Our Site is operated in the United States. If you are outside the U.S., your data may be transferred there with safeguards to comply with applicable privacy laws.

Changes to This Privacy Policy

We may update this Privacy Policy as needed. When changes are made, we will:

  • Update the “Last Updated” date at the top.

  • Notify users on our website or via email.

  • Provide advance notice if legally required.

Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

📧 Email: info@drypht.co
📞 Business Hours: Monday – Friday, 9:00 AM – 6:00 PM

➡️ For privacy rights requests, please include “Privacy Rights Request” in your subject line.